Thursday, 9 October 2008
Wednesday, 8 October 2008
Goodlife Join The Catwalk
I had visions of the Goodlife team strutting their stuff Naomi Cambell style down the runway, but this is no ordinary Catwalk....
Imagine the most beautiful tranquil place in the world, almost 365 days of sunshine, lush green forest surroundings, toucans and parrots in the trees overhead the soothing sound of bubbling brooks. The Brazilian rainforest is a truly stunning place which completely took my breath away.
So why on earth are people trying to destroy it!
So help us save it! Goodlife have joined forces with the World Land Trust a conservation charity who have been working to preserve the world's most biologically important and threatened lands, and has helped purchase and protect over 375,000 acres of habitats rich in wildlife, in Asia, Central and South America and the UK. Today, less than 7% of the Atlantic rainforest is left, most of it has been logged for hardwood or cut down to make way for plantations and agriculture & what is left is mostly in isolated patches.
"The Catwalk project" will raise funds to buy up land to create a safe corridor between existing forest to increase the size of the rainforest reserve. This corridor will give big cats such as Jaguar, Puma, Ocelot & Margay the room they need to roam safely. By protecting vital forests habitats we will be ensuring their safety for the future.
Sadly it is the beauty and tranquility of this place that is leading to it's degredation. The amazing environment is attracting vast numbers of people from the neighbouring city of Rio De Janeiro who are coming to this forest in their droves leaving a trail of destruction as they thoughlessly clear large areas of land to build there holiday homes with no regard for the countless species of endangered wildlife who enhabit the area.
The World Land Trust and Project Partner REGUA are making good progress to restore these areas by re-planting trees and purchasing land as conservation areas. Goodlife are donating money to help this project and over the next 12 months we hope to plant thousands of trees. Astonishingly it takes as little as 3 years for re-planted trees to grow and provide sufficient shelter to protect endagered wildlife.
So come and join our "Catwalk" and help us to save one of the worlds biological hotspots. All you need to do is eat! Look our for Goodlife seleceted "Catwalk" product range available in Sainsbury's, Waitrose and Morrison's.
Imagine the most beautiful tranquil place in the world, almost 365 days of sunshine, lush green forest surroundings, toucans and parrots in the trees overhead the soothing sound of bubbling brooks. The Brazilian rainforest is a truly stunning place which completely took my breath away.
So why on earth are people trying to destroy it!
So help us save it! Goodlife have joined forces with the World Land Trust a conservation charity who have been working to preserve the world's most biologically important and threatened lands, and has helped purchase and protect over 375,000 acres of habitats rich in wildlife, in Asia, Central and South America and the UK. Today, less than 7% of the Atlantic rainforest is left, most of it has been logged for hardwood or cut down to make way for plantations and agriculture & what is left is mostly in isolated patches.
"The Catwalk project" will raise funds to buy up land to create a safe corridor between existing forest to increase the size of the rainforest reserve. This corridor will give big cats such as Jaguar, Puma, Ocelot & Margay the room they need to roam safely. By protecting vital forests habitats we will be ensuring their safety for the future.
Sadly it is the beauty and tranquility of this place that is leading to it's degredation. The amazing environment is attracting vast numbers of people from the neighbouring city of Rio De Janeiro who are coming to this forest in their droves leaving a trail of destruction as they thoughlessly clear large areas of land to build there holiday homes with no regard for the countless species of endangered wildlife who enhabit the area.
The World Land Trust and Project Partner REGUA are making good progress to restore these areas by re-planting trees and purchasing land as conservation areas. Goodlife are donating money to help this project and over the next 12 months we hope to plant thousands of trees. Astonishingly it takes as little as 3 years for re-planted trees to grow and provide sufficient shelter to protect endagered wildlife.
So come and join our "Catwalk" and help us to save one of the worlds biological hotspots. All you need to do is eat! Look our for Goodlife seleceted "Catwalk" product range available in Sainsbury's, Waitrose and Morrison's.
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